Privacy Policy

Effective Date: February 7, 2026

1. Introduction

Welcome to PBISE by Edzok226 Innovations ("we," "our," or "us"). We are committed to protecting your privacy and ensuring your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, and protect your data when you visit our website (https://pbise.in) and register for the Pre-Board International Scholarship Examination (PBISE).

By accessing our website or registering for our exam, you agree to the terms outlined in this policy.

2. Information We Collect

We collect two types of information from our users:

A. Personal Information

We collect information that you voluntarily provide to us when you register for the exam, request a callback, or contact us. This includes, but is not limited to:

  • Student Name
  • Parent/Guardian Name
  • Email Address
  • Phone Number (for calls, SMS, and WhatsApp)
  • School Name and Grade
  • Academic Stream (e.g., Science, Commerce)

B. Usage Data & Technical Information

When you visit our website, we automatically collect certain information about your device and behavior using cookies and similar tracking technologies. This includes:

  • IP address
  • Browser type and version
  • Device type (Mobile, Desktop, Tablet)
  • Pages visited and time spent on pages
  • Referring source (e.g., did you come from Google, WhatsApp, or an Ad?)

3. How We Use Your Information

We use the collected data for the following specific purposes:

  • Exam Administration: To administer the exam, process your results, and verify scholarship eligibility.
  • Communication: To send you exam updates, reminders, and results via Email, SMS, WhatsApp, RCS and phone calls.
  • Student Counseling: To contact you regarding admission guidance or scholarship details (only if you request a callback or register).
  • Website Improvement: To understand which parts of our website are working best and to fix technical issues.
  • Marketing & Retargeting: To show you relevant advertisements about PBISE dates and deadlines on other platforms.

4. Cookies and Tracking Technologies

We use cookies and third-party tracking tools to analyze traffic and improve user experience. Except for strictly necessary cookies, these tools load only after you give consent through our cookie banner (see "Your Consent Choices" below). Specifically, we use:

  • Google Analytics 4 (GA4): To measure website traffic and understand how visitors use the site. This data is aggregated and is governed by Google Consent Mode, so it is collected only in line with your consent choice.
  • Google Ads (Google Tag): To measure ad conversions and to show you relevant advertisements about PBISE on other platforms. We operate Google Consent Mode v2, so these tags respect your consent choice before setting advertising cookies.
  • PostHog (Product Analytics): To understand how visitors use the site through event analytics and click heatmaps, so we can improve the experience. Identifiable profiles are created only for registered users.
  • Microsoft Clarity: To record session replays and heatmaps. This helps us see how users interact with our site (e.g., clicks, scrolls) to identify broken links or confusing layouts. Personal sensitive data is masked during these recordings.
  • Meta Pixel (Facebook/Instagram): To measure the effectiveness of our social media advertising and to retarget visitors with relevant reminders about exam deadlines.
You can review or change your choices at any time using the "Cookie Preferences" link in our website footer, or through your browser settings. Strictly necessary cookies cannot be disabled as they are required for the site to function.

Your Consent Choices

When you first visit our website, a consent banner lets you Accept all, Reject non-essential, or choose by category (Analytics and Advertising). Until you make a choice, only strictly necessary cookies are used and the analytics and advertising tools listed above are not loaded. You can change or withdraw your consent at any time via the "Cookie Preferences" link in the footer; withdrawing consent does not affect processing carried out before you withdrew it.

5. Data Sharing and Third Parties

We do not sell, trade, or rent your personal identification information to outside parties. We may share data only in the following circumstances:

  • Service Providers: With trusted third parties who assist us in operating our website, conducting our business, or serving our users (e.g., email service providers, exam hosting platforms), so long as those parties agree to keep this information confidential.
  • Legal Compliance: When required by law to comply with a subpoena, legal process, or government request.

6. Data Security

We implement a variety of security measures to maintain the safety of your personal information. Your data is stored on secure servers and is accessible only by a limited number of persons who have special access rights and are required to keep the information confidential.

7. Your Rights

You have the right to:

  • Access the personal data we hold about you.
  • Request correction of any incorrect data.
  • Request deletion of your data (subject to legal or exam record-keeping requirements).
  • Opt-out of marketing communications (Email, SMS, WhatsApp, or calls) at any time.

8. Changes to This Privacy Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page and updating the "Effective Date" at the top.

9. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Email: support@pbise.in

© 2026 PBISE by Edzok226 Innovations. All rights reserved.